Job title: Senior Marketing Specialist
Company: Pipecare Group
Job description: Job DetailsKey Responsibilities & Authorities:General Marketing:Develop and execute innovative marketing campaigns to promote products/servicesConduct market research to identify trends and opportunitiesCollaborate with cross-functional teams to align marketing efforts with overall business objectivesBrand Recognition:Enhance and maintain the company’s brand identity.Monitor and manage brand consistency across all touchpointsContent CreationCreate compelling content for various platforms, including blogs, social media, and newslettersEnsure content aligns with the company’s messaging and valuesOnline MarketingOversee digital marketing efforts, including SEO, SEM, and online advertisingManage the company’s presence on various online platforms to optimize engagementUtilize analytics to measure and report on the performance of online campaignsCompany Website:Maintain and update the company website to ensure accurate and current informationImplement SEO best practices to improve website visibilityWork closely with the web development team for site improvementsSocial MediaDevelop and implement a social media strategy to increase brand awarenessCreate engaging content for various social media platformsMonitor social media channels for industry trends and competitor activitiesCollaboration with Sales:Contribute to the development of sales presentations and proposalsEnsure marketing materials align with the sales strategyIndustry EventsRepresent the company at industry conferences and eventsCoordinate logistics for participation in trade shows and exhibitionsNetwork and build relationships within the industryQualification:Bachelor’s degree in marketing, Communications, or related fieldProven experience in marketing and communications, with a focus on B2B environmentExcellent written and verbal communication skillsProficiency in digital marketing tools and platformsFamiliarity with the technical aspects of the industry is preferredStrong project management skills and the ability to meet deadlinesCompany DescriptionPIPECARE GROUP is a global leader in providing pipeline integrity solutions. Our headquarters are in Switzerland, and we’ve performed work for customers in over 70 countries around the globe.
Expected salary: 10000 per month
Location: Dubai
Job date: Thu, 20 Mar 2025 23:05:40 GMT
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Senior Marketing Specialist
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