Job title: Lead, Global Digital Launch Manager
Company: Rakuten
Job description: Job Description:Join the Operations Team at Rakuten Advertising! We offer a great place to work, learn and grow professionally. Our team partners daily with top internet retailers in the e-commerce space to handle the key components of their Affiliate, Search or Display campaigns. Campaigns which are built to create and support distribution opportunities, drive new customer sales and increase their business’ ROI. This is a customer facing role that fosters individual and collaborative work with our clients and departments around the globe. Be ready to work cross-channel and sometimes even beyond Rakuten Advertising channels.As Lead, Global Digital Launch Manager, you’re tasked with creating a seamless experience for new and existing clients moving through the onboarding to post-launch lifecycle. As a primary point of contact for the advertiser, you will collaborate with cross-functional teams to ensure program offer setup and technical implementation tasks have been executed for new launches; and to troubleshoot post-launch implementation issues. You will be responsible for the professional development of junior team members, work on advanced technical solutions for our top clients and collaborate closely with internal departments to ensure our customers implement our solution as effectively and efficiently as possible.The ideal candidate will have an interest in mentoring junior team members and thrive in a highly visible, external client-facing role that requires creative problem solving, product expertise, professional communication skills, creative problem-solving and effective coordination of resources. This is an exciting opportunity to develop mentoring skills, as well as work directly with customers to identify the best solutions to protect future revenue. Your ongoing goal is to provide a positive customer experience within and outside of Rakuten Advertising.Roles & Responsibilities:We’re looking for a self-starter and finisher, who has a passion for creative problem-solving. Strong candidates will innately seek to create productive connections with the commercial, technical and shared services teams to create an environment that supports the success of all stakeholders.
- Serve as the primary point of contact for clients through the onboarding to post-launch lifecycle, to ensure marketing and technical launch tasks are executed in a timely manner.
- Facilitate communication between clients, internal teams, and external stakeholders, ensuring that relevant information is shared effectively to provide a smooth transition from prospect to active advertiser.
- Mentor junior members of the team and grow their knowledge and expertise within the team.
- Create and lead key departmental projects focused on enhancing solution and increasing revenue.
- Create and/or organize the development of advertisers’ marketing materials.
- Set clear expectations and advocate for most effective implementation solution based on the campaign goals and available Rakuten Advertising technology & partnerships.
- Manage post-launch tracking inquiries, to maintain tracking integrity and protect revenue.
- Learn and understand the full capabilities of Rakuten Advertising tools and technologies and relevant industry consumer privacy tools.
- Ensure that the client launch status is up to date and all teams have visibility through project management software
- Analyze & improve the client launch process where opportunity exists or business needs change.
- Create and Maintain launch process documentation and define best practice guidelines to support the client’s lifecycle and internal team’s workflows.
Required Skills and Experience:Candidate will have a minimum of 4-5+ years’ experience in in digital marketing, online advertising, or technical support, or IT consulting role working with enterprise, web-based software solutions, with a focus on client-facing roles, campaign management, and technical implementation including coding, testing/QA, and troubleshooting. Successful candidates may bring experience from an agency, client, or consulting environment.Bachelor’s degree in marketing, Computer Science or Engineering preferred.
- Effective team advocate and collaborator
- Demonstrated problem solver and ability to handle unique customer requests
- Strong project management skills; Can work independently and as part of a team
- Ask questions pro-actively to confirm clear requirements on both sides
- Ability to liaise between internal cross-functional teams and external clients on a day-to-day basis
- Able to translate client requirements into technical specifications
- Understands the impact of decisions on Company’s short and long-term goals
- Experience with any web programming language: ASP, PHP, Java (Specifically JS), etc.
- Experience with databases, shopping carts, SQL, FTP, RSS/XML feeds
- Solid familiarity with the internet marketing practices & technologies and web enabled communications (chat, email, Instant Message)
- Strong verbal, written, presentation & relationship-building skills – internal/external
- Excellent time management, follow-up, and organizational skills. Attention to detail is priority
- Must be able to quickly develop facility with proprietary software to manage and review client tracking activity
Technical / functional expertise
- Proficient in JavaScript & HTML
- Experience with databases, shopping carts, SQL, FTP, RSS/XML feeds.
- Experience in PHP, NodeJS and SQL
- Strong web development and cookie tracking skills
- Strong knowledge in web analytics, tracking and reporting
- Adept at troubleshooting tracking code and 3rd party technologies
- Strong Knowledge of ad tag management platforms and e-commerce solutions is considered a huge plus
- Strong Knowledge of mobile & online to offline advertising concepts & tracking methods is considered a huge plus
- Solid proficiency in Microsoft Office Suite – Word, Excel, and PowerPoint for client-ready reports & presentations
About Rakuten Advertising: Rakuten Advertising provides advertising technology and consumer insights to the world’s leading brands and retailers. Working with agencies and brands around the world, Rakuten Advertising unites technology, client strategy and consumer insights to deliver advertising experiences that drive increased brand awareness and Advertising performance. With access to Rakuten’s global audiences, media, content networks and consumer research, Rakuten Advertising creates the right conditions to reach new customers and sustain long-lasting loyalty. It is a division of Rakuten Inc. (4755: TOKYO), one of the world’s leading Internet service companies. The company is headquartered in San Mateo, CA, offices in Australia, Singapore, Brazil, France, Germany, Ukraine the United Kingdom and throughout the United States. Learn more at https://rakutenadvertising.com/ .Rakuten Global: Rakuten Group is one of the world’s leading Internet service companies, empowering individuals and businesses around the world. Today, our 70+ businesses span e-commerce, digital content, communications, fintech and professional sports, bringing the joy of discovery to more than 1.8 billion members across the world. To learn more, please visit https://global.rakuten.com/corp/.#LI-CW1Five Principles for Success
Our worldwide practices describe specific behaviors that make Rakuten unique and united across the world. We expect Rakuten employees to model these 5 Shugi Principles of Success.Always improve, Always Advance – Only be satisfied with complete success – Kaizen
Passionately Professional – Take an uncompromising approach to your work and be determined to be the best
Hypothesize – Practice – Validate – Shikumika – Use the Rakuten Cycle to succeed in unknown territory
Maximize Customer Satisfaction – The greatest satisfaction for our teams is seeing their customers smile
Speed!! Speed!! Speed!! – Always be conscious of time – take charge, set clear goals, and engage your teamRakuten provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type. Rakuten considers applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetic information, protected veteran status, sexual orientation, gender, gender identity or expression, or any other characteristic protected by federal, state, provincial or local laws.At the time of posting, Rakuten expects the base compensation for this role to be within the range shown below. Individual compensation will vary based on job-related factors, including the skills, qualifications, and experience of the successful candidate as well as business need and geographic location. The successful applicant for this role will be eligible for discretionary bonus, health, vision, dental insurance, 401k matching, PTO, Volunteer Time Off (VTO), and other employee benefits as the company implements.USD $72,090.00 – $123,876.00 annually
Expected salary: $72090 – 123876 per year
Location: USA
Job date: Thu, 27 Feb 2025 06:17:52 GMT
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